Martin Ridos: Data-Driven SAP Licensing Specialist

SAP licensing can be complicated, especially when organizations struggle to see how their usage connects to real costs. This is the space where Martin Ridos, Senior Technical Consultant and software developer, brings clarity through data and automation. His work focuses on an enhanced audit defence including user and role management, indirect access, obtaining package metrics, benchmarking prices and HANA DB licensing. He uses facts, not assumptions to help organizations understand their licensing exposure and plan defensively during audits or negotiating deals when purchasing new products.

Turning SAP Complexity into Clear Insight

SAP environment change quickly as companies expand, integrate systems or add users. Without visibility, licensing risks grow quietly in the background. Martin supports organizations by analyzing real usage across four key areas:

Measuring indirect access with real activity data instead Examining SAP HANA DB licensing to prevent unexpected usage or need to upgrade the runtime license
Studying user role and authorizations’ assignment to reduce compliance risk before audits
Building scenario models that support both audit defence and long-term planning

These insights help organizations make informed choices that reduce risk and support commercial negotiations with SAP.

Automation That Cuts SAP License Analysis Time by 80 Percent

Traditional SAP licensing reviews take time and require manual data handling. To reduce this workload, Martin creates proprietary tools that automate data extraction and measurement. These tools cut analysis time by up to 80 percent and also reveal cost-saving opportunities that businesses often overlook.

His programming skills in Python, VBA, and SQL help teams get accurate results faster. Across global projects, his work in past 7 years has identified more than 50 million pounds in validated SAP licensing savings.

Supporting High-Complexity Industries

Martin supports clients in energy, utilities, finance and public services. These industries face strict compliance needs and large SAP landscapes, which makes data accuracy critical. His structured approach helps these organizations defend their position, uncover real usage patterns and avoid avoidable licensing spend.

Why This Work Matters Today

With increased commercial pressure from SAP and a growing push toward HANA and S/4HANA licensing, understanding actual usage is becoming essential. Martin’s work gives organizations a reliable view of where risk lives inside their SAP environment and how they can control it with facts. When decisions are backed by data, licensing becomes predictable, defensible and easier to manage.